In 1965, Galtung and Ruge (media researchers) analysed international news stories to find out what factors they had in common, and what factors put them at the top of the news agenda. They decided to come up with the idea of a scoring system, which were a list of news values- a story which scores highly on each value, is certain to come at the start of a TV news bulletin, or make the front page of a newspaper. Moreover, it helps journalists and editors to draw on their experiences, by understanding what an audience expects, what stories have had a major impact on public consciousness in the past and what is important. It varies for each news organisation, where they will have their own system of setting a news agenda.
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