2B assessment Film, Radio, Video Games DIRT sheet

2B assessment Film, Radio, Video Games DIRT sheet

Grade A	Grade B	Grade C	Grade D	Grade E	Grade U
17-20	14-16	11-13	7-10	6	0-5
51-60	42-50	33-41	21-32	6-20	0-5

 

Q1 Explain the impact of evolving digital media on film production, distribution and exhibition. Refer to Jungle Book 1967 and Jungle Book 2016 to support your answer (20)

(In this question compare and contrast the two productions, the way they were marketed and the different ways audiences can access them).

Level	Mark Scheme Film Explanation/Analysis/Argument, Examples and Terminology	Mark
3	A comprehensive demonstration of knowledge and understanding of the Film industry. ● Comprehensive, detailed and accurate knowledge and understanding of the Film industry. ● Clear and precise and balanced explanation of the impact of evolving digital technology on the production, distribution and exhibition of film. ● Answer is supported by detailed and accurate reference to The Jungle Book (1967) and The Jungle Book (2016)	14-20
2	An adequate demonstration of knowledge and understanding of the Film industry. ● Generally accurate explanation of the impact of evolving digital technology on the production, distribution and exhibition of film. ● Answer is supported by generally accurate reference to The Jungle Book (1967) and The Jungle Book (2016)	7-13
1	A minimal demonstration of knowledge and understanding of the Film industry. ● knowledge and understanding of the Film industry is minimal. ● Explanation of the impact of evolving digital technology on the production, distribution and exhibition of film. Answer may only focus on production, distribution or exhibition. ● Reference to The Jungle Book (1967) and The Jungle Book (2016) is minimal and inaccurate	1-6
0	No response or no response worthy of credit	0

 

Q2 ‘The BBC Radio 1 Breakfast show depends as much upon marketing and distribution to a specific audience as it does upon good production processes.’ To what extent would you agree with this statement (20)

(Focus on the ways the breakfast show has tried to appeal to its audience, all the new things Cooper has introduced and the BBC remit for good production processes).

Level	Mark Scheme Radio Explanation/Analysis/Argument, Examples and Terminology	Mark
3	A comprehensive demonstration of ● knowledge and understanding of Radio 1 industry/audiences practise ● evidence and examples from Radio 1 Breakfast show distribution or exhibition. ● terminology relevant and accurate	14-20
2	An adequate demonstration of: ● knowledge and understanding of Radio 1 industry/audiences practise ● evidence and examples from Radio 1 Breakfast show distribution or exhibition. ● terminology, mostly accurate	7-13
1	A minimal demonstration of ● knowledge and understanding of Radio 1 industry/audiences practise ● evidence and examples from Radio 1 Breakfast show distribution or exhibition. ● terminology, some inaccuracies	1-6
0	No response or no response worthy of credit	0

 

Q3 How does media ownership have an impact on the successful distribution of Minecraft. (20)

(Define media ownership, discuss video games and quickly narrow to Minecraft. Different owners. how this has developed the game and how it is marketed and accessed by fans.)

 

Level	Mark Scheme Video Games Explanation/Analysis/Argument, Examples and Terminology	Mark
3	An comprehensive demonstration of ● knowledge and understanding of video games industry ownership/audiences practise ● evidence and examples from Minecraft distribution and exhibition. ● terminology, relevant and accurate	14-20
2	An adequate demonstration of ● knowledge and understanding of video games industry ownership/audiences practise ● evidence and examples from Minecraft distribution and exhibition. ● terminology, mostly relevant and accurate	7-13
1	A minimal demonstration of ● knowledge and understanding of video games industry ownership/audiences practise ● evidence and examples from Minecraft distribution and exhibition. ● terminology, some inaccuracies	1-6
0	No response or no response worthy of credit	0

 

 

Identify a strength or strengths in your assessment:   Film- This question was my strongest answer, where I had a clear focus and addressed the question using good detail and clear examples.   Radio-I have started to address the issues and have shown a basic understanding of the question.   Video Games- A clear understanding and a range of key points has been included and I have referred back to the Question in my conclusion to reinforce I have addressed and understood the question to an extent.     What are the areas you need to improve?   Film- In order to improve this answer, I needed to include information about exhibition as well as a key part of the evolution of technology.   Radio- To ensure I get higher marks and a level 3, I must include more key points and address production, as it was not included in my answer. I should have also explored the content and playlists included in BBC Radio One’s Breakfast Show.   Video Games- However, I needed to include information about Minecraft before 2014, about how it started and the creation of the company Mojang. Moreover, a wider range of methods of distribution needed to be included, which would have related well if I had included the exploration of Mojang pre-2014.     What do you need to focus on for your next assessment?   In order to achieve a higher level and marks, I needed to focus more on the important key factors of the question and address them in detail. By exploring my answer in more depth, I would have shown a better understanding and relation to the overall question. In order to do so, it would help to plan my answer beforehand.

 

Minecraft Print: about the product

About the product…

Bowling has always a been a family favourite and with this new Minecraft bowling set, the fun can be enjoyed from the comfort of your home! All ages will love using this set, whether its indoors or outdoors; the living room or garden! Simply line the pins up in a pattern of your choice-the freedom is yours- roll the ball towards them and try to knock them all down at once. A classic game all the family are sure to love. The skittles are made from plastic featuring a range of Minecraft pictures on a green design. Two plastic bowling balls are supplied in green, that comes in the practical, mesh carrying bag which comes with handles for easy transportation. Why go through the trouble of spending money on one or two games and travelling all that way, when you can buy this set for a great price and have unlimited games? If its sunny and nice, then enjoy bowling in the fresh air; if it's rainy or cold, then enjoy bowling within the comfort of your own home. A game that gives you the access and freedom you would like!

What magazines will you target to

show the advert?

In order to target my audience, my advert will be featured inside both boys and girl’s children magazines. Even though bowling is a game that can be enjoyed by all ages, many families buy bowling sets for kids. The magazine advert will be targeted at children’s magazines for ages 10 years +, although children of all ages have access to enjoy a game of bowling. Minecraft’s PEGI age rating is 13 years, so I believe that advertising my product to children younger than 10 may not be suitable for advertising the game itself. However, it doesn’t stop children from enjoying a friendly game of bowling- regardless of the understanding of Minecraft or not.

Minecraft Print: Merchandise

Minecraft Essay

MINECRAFT

Minecraft is what would be described as a ’sandbox game’, which means it involves virtual lands where players have the ability to create their own worlds and open structures. It gives the choice of exploring what’s surrounds you and taking part in tasks. A game that has been described as virtual Lego, involving simple instruction to explore and build is why many people are interested in taking part. Minecraft has two predominant game modes: Creative or Survival, but it has recently added modes such as Adventure, Spectator and Multi-player. Many are captivated towards Minecraft as it has been described as a game with no rules or with a set objective that needs to be achieved-players have the flexibility to express themselves.

Moreover, this game is available on multiple platforms, including computers; phones; tablets; Xbox; or PlayStations, reinforcing why it has become such a popular game amongst people of all ages. Different versions of Minecraft have been released throughout the years in order to entice a range of different audiences.

The idea originated and was created by Swedish programmer Marcus Perrson (nicknamed the “Notch”), and was further developed and published by the company Mojang. Its release in May 2009 has resulted in it becoming one of the most popular games across the world. In less than a year it had passed 100,000 registered users and by January 2011 it surpassed 1 million sales. In addition to this, by September 2012 there were 12 million sales, then 13 come December a few months later. Due to its popular demand and high sales, it was later bought by Microsoft in September 2014 for $2.5 billion.

However, Minecraft’s initial reception was not commercially viable. Originally the game was seen more as a niche product for players with expert knowledge of computers and programming. Without the commercial backing of a mainstream publisher, alongside little money spent on advertising revenue, it provoked the game in having to rely on word of mouth between players. Furthermore, audiences sharing their own modes and game footage and sharing them on social media and YouTube are anyway in which the game itself was advertised by Minecraft’s own players.  Also, it had featured on sites such as the Penny Arcade web comic to generate interest and entice even more gamers.  As the game obtained popularity, Minecraft was released across multiple platforms, which further resulted in it becoming a commercially viable franchise with increased interactivity amongst its players.

In 2019 it is mentioned that Warner Brothers will join together with Mojang to release Minecraft the movie. There is anticipation that the movie will have as much commercial success as The Lego Movie or any other Warner Brothers Movie. There is also mentioning of several spin-offs being produced as a result of this. It emphasizes the growth of Minecraft in 10 years and highlights that it is a game that is still played and remembered, not forgotten unlike other games. Overall the game is a global and commercial success, being praised by many high profile critics as well as gaming institutions.

In addition to Minecraft’s success, a quote reinforcing another reason for their popularity says ‘The way games are designed often encourages critical thinking and reflective learning, commonly desirable attributes in graduates’. This informs us that unlike other games it helps users to think and plan what they are doing and will build, stimulating the brain and allowing people to learn as they go along. It can be seen as an educational game as well as a fun and playful game to enjoy.

To conclude, Minecraft is an indie game which has been developing and captivating its audience from the beginning and has been increasing its popularity as time goes on. The success from the game is made up by many single components which have been brought together to make it a fun, enjoyable and long-lasting success. The elements of independence or multi-player gives players a choice and allows them to feel comfortable and play in the way they want to. The multi-platform feature also allows players to experience the game choosing the form they wish. Minecraft has been a huge success in little under 10 years and is said to still be developing and intriguing new people world-wide!